Undergraduate Degree




DR3005 Product Design IV

[Studio Contact Hours: 39 hours; Pre-requisites: DR3000; Academic Unit: 3.0]




Academic Unit


3 AU

Course Description


Learning Objective

This is the final Product Design Studio class. At the end of the course students are expected to complete a given project, demonstrating their professional ability to carrying on the design process from the research stage to the final prototyping.


Recent technological advances allow for the integration and embedding of technology into many everyday objects and devices. This course looks at physical and digital devices and products and the closing gap between the two. A large part of this course is speculative, looking at what future trends in technology might be and what new needs society might develop. The course is designed to explore and understand the complexity of the human context and to encourage a human experiential attitude towards current digital technologies. The goal is to provide ideas, visions and design concepts that can help, through the use of technology, to improve the quality life in a targeted and product-centred manner.

Course Outline




Intro to course

2 - 6

• Introduction

- Project Brief presentation and Discussion, (project continues throughout the course)

• Research:

- Design opportunities, product applications and performance, Technologies and materials

• Concept Presentation:

- Mood board and reference images, concepts and application area, Sketches, Concept Selection

• Concept Development:

- 2D and 3D drawings, scenario telling, study mock-up


• Mid Sem review of assignments

8 - 12

• Design Finalization:

- Analysis of technical details and technological problems, detailed 2D and 3D drawings, Final Mock-up


• Final review of assignments

Learning Outcome

The students will have developed a risk-taking and speculative approach to the practice of product design.

Student Assessment

Continuous Assessment: 100%

Students will be assessed through continuous assessment as follows:

15%     Class Participation – students will be assessed on their participation in class discussions and showing of initiative in class activities;

45%     Class Assignments – students will be assessed on studio-based exercises and projects, including individual, group and team-based assignments;

40%:    Final Assessment – students will have a final assessment based on a major project undertaken individually or as a group.


  1. Hudson J., Process: 50 Product Designs from Concept to Manufacture, Laurence King Publishers, 2nd Ed. 2011

  2. Negroponte N., Being Digital, Laurence King Publishers, Vintage Publishers, 1st Ed. 1996

  3. Sterling B.,Shaping Things, The MIT Press,1st Ed. 2005

  4. Thackara J., In the Bubble: Designing in a Complex World, The MIT Press, 2006