Undergraduate Degree

Share          

DV3002

 

DV3002 Editorial Design

[Studio Contact Hours: 39 hours; Pre-requisites: DV2004, DV2005; Academic Unit: 3.0]

Pre-requisite​

:

DV2004, DV2005

Academic Unit

:

3 AU

Course Description

:

Learning Objective

To deliver to students a practice-based overview of editorial design.

Content

This course is intended to introduce students to the ability to develop their own physical publications such as books, brochures, catalogues, magazines, newspapers, and annual reports. These publications should convey the content message efficiently to their intended target audience. This course seeks to engage students in producing innovative publications and to address editorial design as a strategy that deals with multiple levels of information within and across single or several editions. Through a close analysis of specific case studies, as well as students own project development, visualization, prototyping and production, students will develop skills for conceptualizing and organizing meaningful and original communicative design structures.

Course Outline

S/N

Topic​

1

• Intro to course

2 - 6

• Review of design elements in a single page with multiple levels of information with emphasis on the coherent visual narrative that images, graphics, and texts provide 

• Overview of editorial glossary and style guides

• Exercises on typesetting, layout and composition to strengthen software usability

• Historical overview of serial publications and editorial design positions (19th and 20th Century)

• Analysis of specific case studies (literature review) 

• Conceptualization and visualization of a self-directed and open-ended editorial project that considers multi-page layout formats and serial editions (Editorial team and/or individual research)

7

• Mid Sem review of assignments

8 - 12

• Historical overview of serial publications and editorial design positions (Nowadays case studies)

• Self-directed and open-ended editorial project that considers multi-page layout formats and serial editions (Prototyping) 

• Self-directed and open-ended editorial project that considers multi-page layout formats and serial editions (Final project refining and presentation)

13

• Final review of assignments

Learning Outcome

The students will have developed the ability to ideate, develop and prototype a self-directed publication project. The students will have developed the ability to clearly convey complex information in the consideration of such formal publication attributes as text, graphics and layout.

Student Assessment

  1. Final Assessment: 40%

  2. Continuous Assessment: 60% (of which at least 15% is participation)

Continuous assessment components may include:

  • Studio-based exercises and projects

  • Individual, group and team-based assignments

Textbooks/References

  1. Yolanda Zappaterra, Editorial Design, Laurence King Publishing

  2. Joseph Müller-Brockmann, Grid Systems in Graphic Design

    Verlag Niggli AG

  3. Steven Heller, Merz to Émigré and Beyond: Avant-Garde Magazine Design of the Twentieth Century, Phaidon Press

  4. Terry Jones, Instant Design. A Manual of Graphic Techniques, Architecture Design and Technology Press

  5. Timothy Samara, Making and Breaking the Grid, Rockport Publishers

​​